Google: Build Desktop To Mobile Friendly Comparison Tool

Sep 4, 2017 - 8:20 am 4 by

Table Google 1900px

With the Google mobile first index still in progress on Google's end, Gary Illyes dropped an idea to SEO tool builders on what tools they should build next to help SEOs prepare for the mobile-first index launch.

He basically said you should create a tool that compares your desktop sites to your mobile friendly sites and see what is missing between the tool. Specifically, it should look for these differences:

  • Critical content
  • Metadata, like hreflang
  • Images and videos
  • Structured data

Probably another one that makes sense, which is probably part of Gary's "critical content" point is to make sure your internal linking structure doesn't change too much between desktop and mobile.

He said the tool should return a "not mobile friendly ready" status if any of the above fail.

Of course, Gary would not give any update on timelines with the mobile-first index release:

I like the idea of this tool and I was hoping Google would come up with one in Google Search Console.

Forum discussion at Twitter.

 

Popular Categories

The Pulse of the search community

Search Video Recaps

 
- YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Search Forum Recap

Daily Search Forum Recap: June 10, 2025

Jun 10, 2025 - 10:00 am
Google Ads

Google Ads AI Max Coming To All In Q3 2025

Jun 10, 2025 - 7:51 am
Google Maps

Google Ads At Bottom Of Google Local Map Pack

Jun 10, 2025 - 7:41 am
Google Search Engine Optimization

Google Search Console API Data Stuck Since June 3rd

Jun 10, 2025 - 7:35 am
Google Ads

Google Ads Tests URL Inclusions & Exclusions For Search Campaigns

Jun 10, 2025 - 7:31 am
Apple Intelligence

Apple Visual Intelligence iOS26: Screen Search With Google, ChatGPT & Apps

Jun 10, 2025 - 7:21 am
Previous Story: AMP Powers Google Featured Snippets On Mobile